Streamlining Parking Management at The Avenue with ParqEx
The Avenue at East Falls, a prominent apartment complex in Philadelphia, faced significant challenges managing its parking facilities. With a diverse tenant base, including Airbnb units, and limited parking space, the management needed an innovative solution to optimize parking allocation and ensure tenant satisfaction. This case study explores how ParqEx’s parking technology effectively solved these challenges and was the solution to streamlining parking management at The Avenue.
The Challenge
Several issues plagued the Avenue’s parking system:
- Limited Space: With only three parking zones (Garage, Adjacent, Across), there was a need to allocate spaces efficiently, especially considering the different needs of the studio, one-bedroom, and two-bedroom apartments.
- Airbnb Complications: The Avenue hosts 35 Airbnb units, each requiring a flexible parking solution for guests.
- Technology Integration: The lack of an advanced system to manage parking reservations and enforce rules.
- Tenant Satisfaction: Ensuring easy access and convenience for all tenants, including those with EVs or requiring ADA-compliant parking spaces.
The Solution
ParqEx implemented a comprehensive parking management solution with several key components:
- Digital Platform Integration: ParqEx developed a customized digital solution, allowing tenants to easily register, select parking zones, and manage monthly reservations.
- Advanced Features:
- License Plate Recognition (LPR): Automated entry and exit in parking areas.
- ParqEx Access+ App: A user-friendly app for tenants to manage parking reservations.
- Dedicated Airbnb Parking Management: A unique system was set up for Airbnb units, enabling easy management of guest parking.
- EV Charging Stations: Special provisions for EV charging, including a reservation system with a maximum 4-hour limit.
- Clear Signage: Installation of informative signs for different parking zones, rules, EV charging instructions, maintenance vehicles, and loading zones.
Implementation
The project was meticulously planned and executed in phases, ensuring minimal disruption to tenants. Key phases included:
- Initial Setup: Finalizing the agreement with ParqEx and outlining specific needs.
- Technology Implementation: Setting up the ParqEx platform and LPR system.
- Communication and Training: Developing a tenant communication plan and staff training.
- Finalization and Launch: Conducting final system checks and launching the program.
Results
The implementation of ParqEx’s solution at The Avenue led to several significant outcomes:
- High Tenant Enrollment: Achieved a 90% enrollment rate among tenants within three months.
- Improved Satisfaction: Tenant feedback indicated a high level of satisfaction, particularly noting the ease of use and convenience of the ParqEx platform.
- Operational Efficiency: A significant reduction in parking-related inquiries and violations.
- Financial Performance: Met the revenue targets set for parking services within the first fiscal year.
ParqEx’s innovative parking solution successfully addressed the unique challenges faced by The Avenue. Integrating advanced technology, user-friendly platforms, and strategic planning resulted in a streamlined parking management system, enhancing tenant satisfaction and operational efficiency. This case study demonstrates ParqEx’s capability to provide custom solutions for complex parking problems in urban residential settings and how streamlining parking management can be achieved through ParqEx’s technology.
