How ParqEx’s Proprietary Parking Technology Can Facilitate Retail Parking
Surprisingly, in the busy world of retail, the first impression is often made not inside the store but in the parking lot. Every shopper’s retail experience begins when they look for a parking spot. This initial touchpoint can set the tone for the shopping journey–good or bad. If the first impression is poor, overly frustrated customers who cannot find parking turn around and go home, figuring they can order whatever they need online. Scenarios like this make parking management a critical aspect of customer satisfaction. Enter ParqEx onto the scene, a company at the forefront of parking innovation. ParqEx is not just another parking management solution; it’s revolutionizing how retailers manage their parking spaces with its proprietary parking technology. This technology streamlines the parking process and transforms underutilized parking spaces into valuable assets, enhancing the overall customer experience. In this article, we will dive into the difficulties retail parking faces, examine ParqEx technologies’ impact on retail parking logistics, and consider how Parqex’s proprietary parking technology can facilitate retail parking.
What are some difficulties that retailers face when it comes to parking?
Retail parking is parking that we consider to be hard to manage. With numerous retailers utilizing the same parking lot, street parking, parking garage, or parking facility, managing retail parking can be excruciatingly challenging. These difficulties require a strategic plan to optimize all parking spaces, properly manage traffic flow in and out of the retail parking facility, and guarantee safety, all while making the shopping experience for customers much more enjoyable. Some factors that contribute to the retail parking challenge include:
- Limited parking spaces: There never seems to be enough parking. Regarding retail parking, the supply must more effectively match the demand for parking spaces, especially in urban areas. Factor in peak shopping hours and seasonal sales that retailers issue; you can imagine the chaos in retail parking facilities.
- Inefficient use of parking spaces: When builders and developers organize the design of a parking facility, it takes a little more effort than most imagine. Another factor contributing to retail parking difficulties is the inefficient use of space. Often, wasted space could be another parking space.
- Safety and security: Safety and security are essential for businesses and parking facilities. To reduce the risk of safety concerns, accidents, or potential crime and theft, all parking facilities must be well-lit and monitored, which requires investment and a continuous watchful eye.
- Electric vehicles (EVs): With the increasing favor of electric cars, there are rising EV demands and necessities for each parking facility. The installation, maintenance, and management of EV charging stations add another complexity to retail parking management.
- Traffic flow: Similar to inefficient parking space use, builders and developers must keep a keen eye on the traffic flow of the parking facility they are building. A critical error many preexisting retail parking facilities face is the need for more flow. Without properly planned traffic flow, many parking lots result in congestion upon entry and exit.
- Resistance to change: Several retailers usually share the same parking facility, so new parking policies require everyone’s support. Although updated policies and smart parking solutions are market-proven and ready to be deployed, retail parking facilities often are the last to adopt them as they face resistance from their community.
- Paid or unpaid parking: Different retailers have differing views on parking, especially regarding whether it should be paid or unpaid parking spaces. The question of paid or unpaid comes into play when retailers whose customers are short-term parkers have to share with restaurants or coffee shops where their customers use spaces for extended periods.
What are some areas that retailers can improve upon in regards to retail parking?
Several strategies will help retailers concerning their retail parking. ParqEx’s proprietary parking technology factors into each of these suggested strategies. Some strategies include:
- Invest in parking management software: Parking is no longer something to disregard. By investing in and using parking management software that can handle the demands of retail parking, such as ParqEx’s management platform, retailers, business owners, and entrepreneurs can control, monitor, and optimize their retail parking facilities. Streamline your parking management with ParqEx’s parking management software today!
- Variable pricing: If you’re seeking to tap into the relatively untapped market of parking revenue for your retail parking facility, it is a no-brainer to adjust parking rates based on demand. Manage your parking efficiently and make the most of ParqEx’s AI-driven dynamic and predictive pricing today!
- Parking guidance: Helping customers quickly find available parking is a valuable service. Discover how ParqEx’s Marketplace allows customers to use the mobile parking app to find available parking and reserve it beforehand.
- Offer digital payment options: If you’ve opted for paid parking for your retail parking facility, streamlining the payment process for customers is essential. Use ParqEx’s parking management platform today to offer your customers digital payment options!
- Loyalty program: Are you a business owner who toys with various discounts, promo codes, and loyalty programs? If your business needs more parking for your customers, create a loyalty program that rewards frequent shoppers with the best-preferred parking. Learn how ParqEx’s GuestParq platform allows you to reserve premium parking in advance for your desired loyalty program!
- Enhance safety and security: It is of the utmost importance that customers feel safe when parking at your business. The parking facility must be well-lit and enforced and monitored. Improve the safety and security of your retail parking facility with ParqEx’s proprietary Enforcer app coupled with Access + or Access+ Premium License Plate Recognition (LPR).
- Partner with local businesses: Do local businesses around you have parking spaces available? Have you ever considered sharing parking spaces to maximize utilization? Well, ParqEx has! Download ParqEx’s parking app and gain access to our exclusive parking inventory that your customers can make the most of.
- Implement smart parking solutions: In a world run on data, why not start operating your retail parking facility with smart parking solutions? Start reading and analyzing data, determining peak shopping hours, running revenue forecasts, managing all retail parking spaces, and monitoring everything happening 24/7 with ParqEx.
How ParqEx’s Proprietary Parking Technology Can Facilitate Retail Parking
ParqEx prides itself on offering a seamless, AI-leveraged, cloud-based software smart parking solution that utilizes proprietary technology to “unlock” the value of parking spaces. Be it private parking, surface lots, parking garages, street parking, commercial parking, or retail parking, ParqEx can handle it all. Our suite of parking solutions caters to all consumers of parking and helps increase the revenue and property value of every business it serves. Improve your retail parking with ParqEx and see how your parking facility transforms into an efficient and effective safe use of space for your businesses.
That’s all for now!
In conclusion, ParqEx’s proprietary parking technology can, without a doubt, facilitate all retail parking in the country. By leveraging innovative parking solutions that optimize space utilization, strengthen security, and streamline the entire retail parking experience, ParqEx addresses the core challenges faced by retailers and shoppers alike. As we move towards a more connected and efficient future, ParqEx’s technology stands out as a key facilitator and market leader in the evolution of retail parking, promising a smoother shopping experience beginning at the parking lot and ending at the checkout line.
Want to learn more? Book a demo with ParqEx’s team and start the conversation!
Frequently Asked Questions (FAQs) on how ParqEx’s technology will facilitate retail parking!
ParqEx cannot create new parking spaces out of thin air. However, we can help you manage your parking spaces efficiently and effectively. In many retail parking facilities, vehicles overstay their welcome and infringe on parking rules. Through our Enforcer app, retailers can monitor all vehicles in their parking facility, issue parking citations and violations when needed, and tow necessary vehicles if the situation arises.
The ParqEx parking management platform instantly streamlines the organization and management of your retail parking facility. With over ten years of parking experience, ParqEx is the market leader in efficient and effective parking. No space is underutilized, and if a particular parking spot is designated for handicapped, EV, loading zone, guest, or loyalty zone parking, all designations are enforced.
Of course! ParqEx handles EV parking regularly. With experience handling limited charging bays, software issues, payment processing errors, revenue limitations, overstaying after a full charge, overnight charging, and the enforcement of EV charging parking spaces, ParqEx has seen it all.
Indeed, if retailers want to section off some of their parking spaces as paid and some as unpaid, we can coordinate your parking facility’s layout on ParqEx’s platform.
ParqEx’s dynamic and predictive AI pricing for retail parking helps retailers adjust their pricing based on various factors, such as demand, time of day, special store-wide sales, and events. Through AI, ParqEx’s pricing helps retailers maximize their parking revenue and optimize space utilization.
Does your retail parking facility need a little more help in directing customers? Has the traffic flow been less than effective? ParqEx also has a wide array of parking signage that helps with parking guidance. If your parking facility needs a more customizable signage approach, we can also handle that.
If a retailer were to instill a loyalty program rewarding returning customers with the best parking spots, ParqEx would be thrilled to help coordinate. Through ParqEx’s GuestParq visitor parking services, business owners can reserve designated “Guest Parking” spots for loyal customers and send the parking reservation via email or text.
Book a demo with the ParqEx team. We understand that each property is different and has its own pain points and hot spots. Let’s discuss your needs, and we will send you a custom proposal.
